These pieces were designed to support the digital and in-store launches of Re-New by GE Sealants. Re-New allows you to repair existing silicone sealants without removing the old silicone or requiring additional tooling. This product is mainly catered towards homeowners and DIYer’s, so in addition to our standard digital ad sets and point-of-purchase displays, we also created influencer boxes containing the product as well as an info and how-to sheet and some additional Re-New/GE Sealants swag, and sent them out to several influencers who’s content is primarily focused on do-it-yourself home improvement.
Creative Direction from Sara Strassell.
